The digital shift in the market has forced companies to migrate from offline to online medium. With a majority of potential customers preferring online mediums for every possible thing, be it, grocery, clothes, etc., retailers have found a niche in the space of online marketing. Nowadays, individuals prefer to comfortably lie back on chair while their services are home delivered to them. Our client used to take orders over the phone, which means it was doing the offline marketing. Of course, the reach was good, but it was not fit enough to match the reach that is garnered by online marketing mediums. Due to offline marketing, they were finding it difficult to reach a larger base of crowd. So, in order to solve this issue, our client turned to us for help.